Marc K Peter
© 2024 FT Publishing/Pearson
As featured in
The practical book on digital transformation provides insights and the digital transformation canvas on how to tackle all important digital topics. Together, you and your employees will develop a digital roadmap with clearly described steps that will lead to your business strategy for the digital age.
Why will this book fast-track your digital transformation?
- The Digital Transformation Canvas is a tested practical tool to fast-start your digital roadmap.
- It is extremely practical with step-by-step guidance on how to build a digital strategy.
- Over 80 illustrations visualise case studies and concepts.
- It includes many useful checklists and templates.
- All concepts and checklists have been tested in practice and are based on research insights from thousands of organisations.
«Marc K Peter‘s action fields of digital transformation are a must-know for entrepreneurs and board members and one of the cornerstones of our curriculae at Rochester-Bern.»
Professor Petra Joerg
CEO of Rochester-Bern Executive Programs, USA/Switzerland
«Marc K Peter has written a practical how-to guide for digital transformation strategies – indispensable for today’s executives!»
Alois Zwinggi
Managing Director of the World Economic Forum